CLASSIC FLOWER DESIGN
Special offer: Book now for our May course and receive two complimentary Day Course Vouchers for you and a friend!
The exciting area of flower design is the focus of this challenging and involving course of study. The structure of the course will take you on a journey that will let your creativity and imagination take flight, whilst a series of practical learning sessions based on realistic down-to-earth practises will keep you firmly in control of the basic concept.
You will encounter every aspect of the commercial flower business: selecting, buying at the wholesale market, costing, time management and the all-important areas of promoting, and presenting yourself and your ideas.
Along the course you will encounter design and craft techniques that will enhance your aesthetic appreciation – design layout, colour, form and themes combined with visualising techniques. you will work individually and as a member of a team on challenging projects and commercial contract installations in many prestigious venues.
Throughout the course you will be encouraged to build a portfolio of your work. This will be your passport to a successful career or the basis for starting your own business. you will finish your studies armed with the ability to design and install a wide variety of flower features, as well as the confidence to find your own personal style.
The Academy is delighted to announce an additional benefit to those of you looking for a higher qualification which is the accreditation of its courses by Greenwich University.
These courses are: Floral Design at 30 credits, Contemporary Issues in Floral Design at 15 credits and The Floral Spectrum: colours in context at 15 credits all at level 4 (first year of a degree).
You can take these independently or whilst studying the Classic Course modules 1 and 2 (you would need to take both modules in order to achieve all 60 credits).
The Greenwich registration fee and course fee is additional to the Classic Course fee quoted above and dependant on how many courses (and credits) you wish to take. You will be assessed by Academy tutors and they in turn will be moderated by Greenwich examiners and the final award will be an Academy Diploma specifying the accredited course taken.
Summary and structure of the course
Design theory, idea creation, sketchbook and portfolio development. This will cover research techniques.
Discover your skills in supporting the realisation of practical projects for flower design and the relationship to flowers and plant material.
Practical Imaginative Projects – This will help to develop skills for using special effects needed in flower design.
Explore the creative potential in flower design in seasonal events through the use of a wide range of flower and plant materials.
This will establish an awareness of design and planning required for special themes and events and enable you to apply skills and knowledge to the production of arrangements for sympathy tributes, Valentines Day, Easter and Christmas.
Creative Wedding Designs - Produce and develop ideas for client approval. Develop a range of interpretations for wedding bouquets, table flowers, church and various venues, including the principles of buying and costing.
Professional practice - bringing together the skills, knowledge and understanding from the specialist techniques you have studied. This will enable you to carry out a project with outcomes that are related to the professional art and design context. This will give you the ability to present your work in a professional way that will give you confidence in having found your own personal style, as well as developing skills in presentation and visualisation techniques. This will build and develop a professional portfolio.





