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FOUR DAY INTENSIVE FLORAL DESIGN
29 July - 1 August 2014
18 - 21 August 2014
16 - 19 September 2014
28 - 31 October 2014
10:30am – 4:00pm
£725 Flowers and materials all included.
If you are looking to enhance your understanding and or experience of Floral Design then this intensive course is for you. It will give you the skills and knowledge needed to enhance your creativity, improve your techniques, explore contemporary design and develop those all important business skills for those of you looking to either start your career in floral design or make the most of the business you already have.
At the end of the four days you will have the confidence to design flowers for events and commercial activities as well as for leisure and those special occasions.
Over the Four Days you will cover:
- Purchasing methods for flowers and sundries making the most of those events and contract work. This will include a visit to the wholesale market and a session on costing and pricing a ‘live’ contract.
- Business skills for Floral Designers such as working as a freelance florist, promoting your business, customer relations, display techniques and taking on premises.
- Practical work in the studio will focus on floral design techniques, bouquets and hand tied bouquets, wedding work, headdresses, sympathy work, parties and celebrations, large structures, pedestals, styling and photography.
|‘I learnt a lot in my four days. Everything inspired me and the teachers were so helpful’|
|‘The Academy has that very rare mixture of things, a beautiful setting, great teachers and whole lot of inspiration’|
|‘It’s not just flowers, but numbers and marketing, too. It’s an all-round great course’|
|‘I loved our trip to the New Covent Garden Flower market. Gillian introduced us to her trusted contacts and all her tips on what to buy and when’|
|‘There’s a lot to learn, but the timetable allows a lot of practice and therefore confidence. Brilliant’|
|‘The business afternoon helped me set up my own company in the end. Invaluable’|